This project focused on developing a refined brand identity and comprehensive wedding client guide for Shelby Quast Photography, a Florida-based photographer specializing in weddings, engagements, and couples photography. The goal was to create an elegant, informative piece that reflects Shelby’s photography style while providing couples with a seamless and personalized experience throughout their wedding journey.
Designed as both a marketing and educational resource, the wedding client guide showcases Shelby’s portfolio while highlighting the services and experience she provides for every couple. The guide walks clients through what to expect when working with Shelby, from engagement sessions and outfit inspiration to wedding day preparation and photography coverage. It also outlines key moments throughout the day, including getting ready, documenting meaningful details, capturing candid moments, and creating timeless portraits that tell the complete story of a wedding day.
In addition to offering wedding day tips and guidance, the guide provides clear package and pricing information, allowing couples to explore photography options and choose the experience that best fits their needs. Through thoughtful design, elegant typography, and carefully curated imagery, the final piece serves as a valuable resource that showcases Shelby’s expertise while helping couples feel informed, confident, and excited as they prepare for one of the most important days of their lives.
