This project focused on developing a cohesive brand identity and comprehensive wedding client guide for Shelby Quast Photography, a Florida-based photographer specializing in weddings, engagements, and couples photography. The goal was to create a polished, informative piece that reflects Shelby’s elegant, romantic photography style while enhancing the client experience from inquiry to wedding day.
The wedding client guide was designed as both a marketing and educational tool, showcasing Shelby’s portfolio of wedding imagery while providing couples with a clear understanding of what to expect throughout the planning process. The guide walks brides and grooms through key milestones, including engagement session options, wedding day timelines, getting-ready preparations, photography expectations, and helpful tips to ensure a smooth and stress-free experience.
In addition to serving as a visual showcase of Shelby’s work, the guide includes detailed package and pricing information, allowing potential clients to easily explore photography options and make informed decisions. Through thoughtful layout design, elegant typography, and curated imagery, the final piece strengthens Shelby’s brand presence while creating a valuable resource that helps couples feel confident, prepared, and excited for their wedding day.
